Automation

A lead follow-up workflow in Teams that keeps a human in charge.

New enquiries for a UK MSP land in Teams with a Yes or No button, and one click sends the prospect a link to book a call.

One clickfrom new enquiry to booking invitation
Teams message showing a new lead with a button to send a booking link

For a small managed IT services provider, a new enquiry competes with every client ticket in the inbox. Someone has to notice it, decide whether it’s worth a call, and then actually send the invitation, and each of those handoffs is a chance for a lead to go cold.

The goal was to cut those handoffs down without taking the decision away from a person.

How it works.

  1. An enquiry arrives in SharePoint from the website form.
  2. Power Automate posts it to Teams through the Flow bot, with the person’s name, email address and what they need help with.
  3. An Adaptive Card asks one question: “Send them a calendar booking link?”, with Yes and No buttons.
  4. Yes sends the prospect a personal email with the Microsoft Bookings link. It thanks them for getting in touch, explains that the call is a Teams meeting, and tells them they’ll get a confirmation and a reminder the day before.
  5. No ends the flow, so spam and poor fits never get an email.

Why keep a human in the loop.

It would have been easy to send every enquiry a booking link automatically. But not every form submission deserves a call, and a founder’s calendar is the scarcest thing in a small MSP. The flow does the repetitive parts, gathering the details, posting them where the team already works and writing the email, and leaves the one decision that matters to a person, who makes it with a single click from wherever they are in Teams.

The result.

New enquiries show up in Teams instead of waiting in an inbox, and the path from “this looks good” to a booking invitation is one click. I didn’t measure response times or how many leads went on to book, so I won’t put a number on it, but the handoffs that used to slow it down are gone.

“Amazing, fantastic work.”
Founder of a managed service provider

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